Offline & Experiential
Print and corporate branding covers the design and production of a business's physical materials (brochures, catalogues, stationery, signage and collateral) managed through to press-ready output.
Every engagement is scoped and quoted individually after a diagnostic. We will tell you what this costs, and whether it is the work you actually need.
Print is unforgiving. A colour that shifts, a fold in the wrong place, a bleed that was not set, and the error is multiplied by the print run with no way to edit it afterwards.
We manage the whole chain, artwork through press check. Files are prepared to the printer's specification, colour is confirmed on a physical proof rather than a screen, and paper stock is chosen deliberately, because the weight of a brochure communicates something before anyone reads a word of it.
Scope
Every engagement is scoped in writing before work begins. This is the standard inclusion list for print & corporate branding.
How we work
Screen colour is not print colour. Work is built in CMYK with production constraints understood from the outset.
Paper weight and finish carry as much brand meaning as the design printed on them.
A physical proof signed off before the full run. This step costs a little and prevents the expensive kind of mistake.
Attending the run for colour-critical work, because the first sheets off a press are rarely the ones you want.
Questions
These services share the same objective and are usually more effective run together than separately.
Graphic design and identity work produces a brand's logo, colour system, typography and visual rules, together with the guidelines and source files needed to apply them consistently.
Packaging design covers the structural and graphic design of product packaging along with point-of-sale materials, engineered to be legible on a crowded shelf and accurate to regulatory requirements.
Retail and corporate branding applies a brand's identity to its physical spaces (storefronts, signage, interiors, wayfinding and vehicles) so that the environment communicates as deliberately as the advertising does.
Event marketing covers the planning, production and on-site management of brand experiences (product launches, exhibitions, conferences and in-store activations) where the audience meets the brand in person.
A short conversation about your situation, what is working and what is not. No obligation, and you will get a straight answer about whether this is the right service for you.
