Brand & Creative
Graphic design and identity work produces a brand's logo, colour system, typography and visual rules, together with the guidelines and source files needed to apply them consistently.
Every engagement is scoped and quoted individually after a diagnostic. We will tell you what this costs, and whether it is the work you actually need.
A logo is the smallest part of an identity and the part clients focus on most. What actually determines whether a brand looks credible is the system around it: consistent colour, typography that holds up at every size, spacing rules, and enough documentation that someone else can apply it correctly next year.
We design that system, not just the mark. Everything is delivered in editable source formats with written guidelines, so you are never dependent on us to produce a business card.
Scope
Every engagement is scoped in writing before work begins. This is the standard inclusion list for graphic design & logo design.
How we work
Design decisions follow from what the brand is claiming and who it is competing against. Skipping this produces work that is attractive and interchangeable.
The mark plus the rules that govern its use. A logo without a system degrades within months as different people apply it differently.
A mark must work as a 16-pixel favicon and on a hoarding. Identities that only work at presentation scale fail in practice.
Source files, fonts, guidelines and templates. You own the identity outright.
Questions
These services share the same objective and are usually more effective run together than separately.
Brand strategy defines what a business stands for, who it serves, how it is positioned against alternatives, and what it says, the decisions that every subsequent creative and marketing execution depends on.
Print and corporate branding covers the design and production of a business's physical materials (brochures, catalogues, stationery, signage and collateral) managed through to press-ready output.
Packaging design covers the structural and graphic design of product packaging along with point-of-sale materials, engineered to be legible on a crowded shelf and accurate to regulatory requirements.
Website development is the design, build and launch of a business website engineered for performance, search visibility, accessibility and conversion, not only for visual appeal.
A short conversation about your situation, what is working and what is not. No obligation, and you will get a straight answer about whether this is the right service for you.
